Preaching by Faith and by Sight | LeadershipJournal.net
Preaching by Faith and by Sight
How oral communicators are joining the visual revolution.
The Leadership Survey reported by Eric Reed
We are entering the third age of communication, according to Andy Crouch, culture guru and director of our Christian Vision Project. The first age was oral communication, when history and theology were captured in stories and shared around campfires and tables. The second age was written communication, when the stories were committed to papyrus and sheepskin and paper and finally mass-produced, thanks to Guttenberg. Now comes the third age. You might call it the age of Spielberg. Andy has coined another name.
“Many centuries after the shift from oral to written culture, we are now well along in the transition to visual culture—where the predominant mode of communication is images rather than words,” Crouch says.
“Just as the shift to writing required the skills we call literacy, so visual culture requires its own skills—for lack of a better word, visualcy.”
